Our Tools.
In a rapidly evolving Technology landscape, the EXACTA Team is always learning, utilizing, building, and deploying the latest media tools to stay on the cutting edge. We help clients understand and manage media through an omni-channel experience while providing them with the proper attribution tools to make sound business decisions based on proper business intelligence. Outside of using third-party tools specific to campaigns we manage, we also have our own proprietary Media Planning/Buying and Lead Management platform – DynamX — which enables our performance marketing and B2B clients to manage and scrub data from multiple data points all while offering them endless reporting and analytics tools.
TECH STACKS WE USE
- The Trade Desk
- Amazon DSP
- Google Marketing Platform
- Facebook Business Manager
- Salesforce Marketing Cloud
- Oracle Marketing Cloud
- AWS
- CORE
- Adobe
- HubSpot
- Salesforce
- CallRail
- EpiServer
- Sitecore
- DynamX